"Coming into the Royal Ontario Museum’s It’s Alive exhibit, a showcase of classic horror and sci-fi art from the Kirk Hammett collection, one might expect to see a gamut of horror posters and props, but attendees are treated to so much more. For fans of all things strange, spooky, and odd, or those interested in the evolution of marketing in film, the exhibit displays posters from the 20th century that chronicle the history of the horror and sci-fi genres."
Per Arlene Gehmacher, who penned the intro displayed at the entrance wall:
"This exhibition focuses on horror and sci-fi posters from Hollywood in the 1920’s to the 1970’s—the heyday of film poster production. Whether encountered along streets, in shops or within theater lobbies, these advertisements had to hook potential filmgoers at a glance, with the promise of an exhilarating, emotional experience."
Credit to Daily Dead and you can see the full collection here.